
AI Faculty Lead at Opus College of Business & Strategic Consultant
Mark Price is a Distinguished Service Professor and AI Faculty Lead at the Opus College of Business, University of St. Thomas. With over two decades of experience building analytics capabilities for Fortune 500 companies, high-growth startups, and nonprofits, Mark bridges the gap between technical innovation and strategic business value.
Before returning to academia, Mark founded LiftPoint Consulting, growing it into a multimillion-dollar marketing analytics practice. He later served as the Chief Data Officer at CaringBridge, where he established the nonprofit's first enterprise analytics function and leveraged AI-driven insights to reshape growth strategy.
Today, Mark designs and teaches graduate and executive courses that help leaders turn data into competitive advantage. His work focuses on the practical application of Generative AI, helping organizations navigate the complexities of AI adoption, governance, and workforce transformation.
UST Family Business Center
UST Alumni Association
Private Director's Association of MN
University of Virginia, Darden School of Business
Haverford College
Available for strategic advisory, corporate workshops, and keynote speaking engagements.